Evidence That Is Non-Numerical, Such as Information Gathered from Interviews

question 29

Multiple Choice

Evidence that is non-numerical, such as information gathered from interviews or observation, is known as ________ data.

• A) survey
• B) content
• C) quantitative
• D) qualitative

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Definitions:

Cue

A cue is a signal or stimulus that influences a person's behavior or actions, often utilized in advertising or product design to trigger consumer response.

Stimulus

Something that incites or provokes a physiological or psychological action or response.

Cue

A signal or prompt that induces a person to act or respond in a certain way, often used in behavior studies, marketing, and psychological contexts.

Response

The reaction or answer provided following a particular stimulus, inquiry, or situation.