When the Person Sending a Message Is Perceived to Be

question 27

Multiple Choice

When the person sending a message is perceived to be highly credible, he or she

• A)will probably have a difficult time communicating persuasively.
• B)has a better chance of communicating persuasively.
• C)is likely to be perceived as too supportive to be persuasive.
• D)will most likely not be able to persuade people who have a credibility problem.

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Definitions:

Price Level

The price level is an index that measures the average prices of goods and services in an economy over a period of time.

Real GDP

measures the value of all goods and services produced by an economy in a specific period, adjusted for inflation.

Government Expenditures

The total amount of money the government spends, including spending on goods, services, and transfer payments.

World War II

A global conflict that lasted from 1939 to 1945, involving most of the world's nations and resulting in significant military and civilian casualties.