Review the "Einhard on Charlemagne" Feature in This Chapter

question 70

Essay

Review the "Einhard on Charlemagne" feature in this chapter.In what ways did Charlemagne himself embody the cultural flowering that he initiated and encouraged?

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Definitions:

Unique Selling Proposition

A branding principle that enables a brand to distinguish itself from its direct competitors (regardless of whether any unique quality actually exists).

Discourse

Written or spoken communication or debate, often referring to the exchange of ideas and information on a particular topic or issue.

Immune

Refers to the state or condition of having a natural or acquired resistance to specific pathogens or diseases.

Brand Extension

The process of leveraging the meanings and emotions associated with a particular company to a variety of different products that don’t necessarily have any relationship to one another.