If a Project Is Internal to the Company and Relatively

question 38

True/False

If a project is internal to the company and relatively small, the bottom-up approach to estimating time and costs for the project is the best choice.

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Definitions:

Salience

The quality of being particularly noticeable or important; the state or condition by which something stands out from its surroundings or background in perception.

Behavioral Contrast

A phenomenon in which the rate of response varies according to a change in the reinforcement of an alternative behavior.

Counterconditioning

A behavioral therapy technique that involves teaching the subject to associate a positive response with a stimulus that previously elicited a negative response.

Reciprocal Inhibition

Wolpe’s term for the idea that only one emotional state can be experienced at a time.