A Tire Company's Products Are More Expensive Than Those Offered

question 91

Multiple Choice

A tire company's products are more expensive than those offered by its competitors, but are still sought after by customers since they are more durable and perform better under harsh conditions.The tire company, in this case, has achieved competitive advantage through

• A)marketing strategies.
• B)superior quality.
• C)quantum product innovation.
• D)pricing strategies.
• E)promotional strategies.

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Definitions:

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A set of attitudes, skills, and behaviors that individuals possess, which drives them to innovate, create, and seek opportunities for growth or problem-solving in business contexts.

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A type of business structure that aims to create general public benefit in addition to generating profit for shareholders.