Though a Company's Netbook Prices Are Higher Than Other Netbooks

question 17

True/False

Though a company's netbook prices are higher than other netbooks with the same configuration, the company offers features that are exclusive only to its netbooks.The company is following a differentiation strategy.

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Definitions:

Sustainable Competitive Advantage

A long-term, defendable position a company holds over competitors, often through unique resources, capabilities, or technologies.

Transferable

Referring to skills, knowledge, or qualities that can be applied in different roles or contexts.

Tangible

Something that is capable of being touched or perceived through the sense of touch; concrete rather than conceptual.

Market-Based View

A strategic perspective that emphasizes the importance of external market conditions in formulating a firm's strategy.