A Forecasting Technique That Seeks Inputs from People Who Are

question 26

Multiple Choice

A forecasting technique that seeks inputs from people who are in close contact with customers is known as:

• A)Historical analogy.
• B)Focused forecasting.
• C)Grassroots forecasting.
• D)Marketing research.

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Definitions:

World War II

A global conflict that lasted from 1939 to 1945, involving most of the world's nations and marked by significant battles, genocide, nuclear bombings, and the Holocaust.

Divorce Rate

The statistical measure of the number of divorces that occur in a given population during a specified period.

New Deal

A series of programs, public work projects, financial reforms, and regulations enacted by President Franklin D. Roosevelt in the United States during the 1930s in response to the Great Depression.

Totalitarianism

A political system in which the state recognizes no limits to its authority and strives to regulate every aspect of public and private life wherever feasible.