Zanadu Corp

question 1

Multiple Choice

Zanadu Corp.produces several different colors of a product on a single production line.It used to take several hours to switch colors,but now Zanadu has found a way to prepare for changing colors in a few minutes.This was most likely accomplished by:

• A)TAKT time flow balancing.
• B)Implementing andon lights.
• C)Converting internal to external setups.
• D)Converting external to internal setups.

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Definitions:

Global Market Segmentation

The process of grouping of customers across national markets based on criteria such as level of economic development, cultural characteristics, language, buying patterns, and regulatory environment.

Middle-Class Customers

Consumers belonging to the middle socioeconomic bracket, typically characterized by average income levels, who may drive demand in certain markets.

Multinational Clothing

Clothing brands and companies that operate and sell their products in multiple countries around the world.

Global Market Segmentation

The process of dividing the global market into smaller groups with similar needs or characteristics to target products or services more effectively.