Using Zip Codes as a Factor in Denying Credit Has

question 23

True/False

Using zip codes as a factor in denying credit has been determined to be illegal by the FTC due to possible discrimination that could result.

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Definitions:

Online Trading Service

Platforms or services that allow individuals to buy and sell securities or commodities over the internet.

Fidelity Investments

A multinational financial services corporation known for its wide range of investment and asset management services.

Comparative Advertisements

Advertising strategy where a brand compares its product directly to a competitor's product, highlighting advantages in order to influence consumer preference.

Consumer Attention

The focus or concentration that consumers give to marketing messages, products, or brands.