In a Centralized-Marketing Organizational Structure

question 81

Multiple Choice

In a centralized-marketing organizational structure:

• A)the power to make decisions is shared by the home-country headquarters and the local regional headquarters.
• B)the local regional headquarters has the power to make marketing decisions affecting its region.
• C)the host government in which the local regional headquarters is situated has the power to make marketing decisions.
• D)the home-country headquarters retains decision-making power for marketing in all countries.
• E)the power of decision making is delegated to an independent third party to avoid conflict between the local and the country headquarters.

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Definitions:

Culture

The set of knowledge, beliefs, morals, customs, laws, and habits acquired by humans as members of society, contributing to the societal values and norms.

Monozygotic Twins

Twins that originate from a single fertilized egg, resulting in two individuals who are genetically identical.

Genes

The basic physical and functional units of heredity, made up of DNA, genes act as instructions to make molecules called proteins.

Canalized

A term used in developmental psychology to indicate traits that are strongly guided by genetics and less influenced by environmental factors, showing a consistent path despite external conditions.