In Holland, KFC Makes a Potato-And-Onion Croquette, While in France

question 76

Multiple Choice

In Holland, KFC makes a potato-and-onion croquette, while in France it sells pastries alongside chicken.KFC:

• A)has centralized its business processes to enable it to provide the services mentioned.
• B)assumes that consumer needs and desires vary by country.
• C)assumes that the world is flat.
• D)sells the same products in the same way in every country.
• E)is following the cost-leadership strategy.

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Definitions:

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