You Are Evaluating a Project for the Ultimate Recreational Tennis

question 19

Multiple Choice

You are evaluating a project for The Ultimate recreational tennis racket, guaranteed to correct that wimpy backhand. You estimate the sales price of The Ultimate to be $300 per unit and sales volume to be 1,000 units in year 1; 1,250 units in year 2; and 1,325 units in year 3. The project has a three-year life. Variable costs amount to $200 per unit and fixed costs are $50,000 per year. The project requires an initial investment of $150,000 in assets that will be depreciated straight-line to zero over the three-year project life. The actual market value of these assets at the end of year 3 is expected to be $25,000. NWC requirements at the beginning of each year will be approximately 10 percent of the projected sales during the coming year. The tax rate is 30 percent and the required return on the project is 10 percent. What will the free cash flow for this project be in year 2?

• A)$94,450
• B)$49,950
• C)$102,450
• D)$65,250

Comprehend the relationship between price changes and net operating income in a cost-volume-profit (CVP) context.

Gain insight into target costing and pricing strategies, including value-based pricing, cost-plus pricing, and the impact of desired return on investment on pricing decisions.

Analyze the effects of price adjustments on sales volume, net operating income, and unit sales, taking into account fixed and variable costs.

Apply the principles of value-based pricing to determine the price range or specific price based on the differentiation value offered by a product relative to competitors' offerings.

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Definitions:

Cash Basis

An accounting method where revenue is recorded when cash is received, and expenses are recorded when cash is paid out.

Adjusting Entries

Journal entries made at the end of an accounting period to update account balances for accruals and deferrals that are not recorded through regular transactions.

Accruals

Accruals are accounting adjustments for revenues and expenses that have been earned or incurred but not yet recorded in accounts due to the timing of cash flows.

Prepayments

Payments made in advance for goods or services, recorded as assets on the balance sheet until the actual goods or services are received.