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The Five Mental Steps of Buying in Order Are Attention,interest,desire,conviction,and

question 71

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The five mental steps of buying in order are attention,interest,desire,conviction,and purchase.


Definitions:

Budget Constraints

Constraints that consumers face as a result of limited incomes.

Endowment Effect

Tendency of individuals to value an item more when they own it than when they do not.

Reference Point

A basis or standard for evaluation, comparison, or judgment.

Original Endowment

The initial allocation of income, wealth, resources, or goods that an individual or economy possesses before engaging in trade or production activities.

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