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Adrian,who has just met his prospect,begins by telling an interesting story about the last customer who bought his product and benefited by it immediately.The prospect is initially interested but growing impatient.What should Adrian do?
Operating Profit
The earnings of a business from its core operations, excluding the effects of interest and taxes.
Mark-up
The surplus added onto the base cost of products intended to cover operational costs and generate profit.
Unit Cost
The financial outlay required for the production, storage, or acquisition of an individual product or service unit.
Mark-up
The difference between the cost of a good or service and its selling price, expressed as a percentage of the cost.
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