The MTI Precision Products Salesperson Made a Sales Call to a Dentist

question 6

Multiple Choice

The MTI Precision Products salesperson made a sales call to a dentist and described MTI's new drill as having "unbelievable cutting power" and being "perfectly balanced to reduce hand fatigue." With reference to the communication process,the description of the drill is the:

• A) transcription.
• B) feedback.
• C) source.
• D) message.
• E) noise.

---

Definitions:

Product Design

The process of creating a new product to be sold by a business to its customers, with a focus on functionality, appearance, and user experience.

Reverse Innovation

When companies initially develop products for niche or underdeveloped markets, and then expand them into their original or home markets.

Subsidiaries

Companies that are owned or controlled by another larger parent company.

Minute Maid Pulpy

A brand of fruit juice drink known for its natural pulp content, offered by The Coca-Cola Company.