How Does Kraft Foods Benefit from Its Hostile Takeover of Cadbury

question 38

Multiple Choice

How does Kraft Foods benefit from its hostile takeover of Cadbury PLC in 2010?

• A) Its main strategic focus is now on the domestic market.
• B) It opens a market for it that is growing slowly but has high profit margins.
• C) It has access to convenience stores and a new distribution channel.
• D) It automatically gains monopoly in the chocolate-manufacturing industry.

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