What Are the Three Types of Specialized Assets

question 88

Essay

What are the three types of specialized assets?

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Definitions:

Proprietary

Referring to a product or technology that is owned exclusively by a single company that restricts or controls its use and distribution.

Campaign Management

The planning, executing, tracking, and analyzing of marketing campaigns to promote products, services, or causes.

Data Mining

The process of searching for valuable business information in a large database, data warehouse, or data mart.

OLAP

Online Analytical Processing; a category of software tools that provides analysis of data stored in a database and supports complex analytical and ad-hoc queries, usually in multiple dimensions.