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A critical assumption in the resource-based model of a firm is resource heterogeneity.Elaborate on this statement.
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Q23: When Citibank offers home mortgages and credit
Q38: Explain the SWOT analysis.
Q67: The pharmaceutical company Merck's new drug Vioxx
Q68: Discuss any two types of strategic alliances.
Q86: Which quadrant in the core competence-market matrix
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Q117: _ are barriers to imitation that prevent