You Can Put Your Own Message on and Select the Colors

question 31

Multiple Choice

You can put your own message on and select the colors of your own M&Ms candies,making the candies relevant to any occasion in your life.This is an example of

• A) a positioning strategy.
• B) just-in-time inventory.
• C) a marketing strategy.
• D) mass customization.
• E) a flexible production technology.

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Definitions:

Stress

The physical or emotional response to external pressures or demands, often resulting in feelings of tension, anxiety, or strain.

Fear

An emotional response to perceived dangers or threats, which can influence attitudes and behaviors.

Conformity

The act of matching attitudes, beliefs, and behaviors to group norms or standards.

Creativity

The generation of new, original, and useful ideas that contribute to solving problems or creating value.