Thinking of It in Its Simplest Terms,the Balanced Scorecard Approach

question 28

Multiple Choice

Thinking of it in its simplest terms,the balanced scorecard approach may be viewed as the

• A) dashboard on an automobile.
• B) touchpad on a cell phone.
• C) keyboard for a computer.
• D) dials and indicators in an airplane cockpit.
• E) none of these choices.

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Definitions:

Margin

The difference between the selling price of a product or service and the cost of producing or purchasing it, expressed as a percentage of sales.

Delivery Cycle Time

The elapsed time from when a customer order is received until the finished goods are shipped.

Division's Turnover

The total sales generated by a specific division of a company within a given period.

Combined Margin

A profitability measure that combines various margin ratios, such as gross margin and operating margin, to give a comprehensive view of a company's overall profitability.