Fantastica Industries,a U

question 12

Multiple Choice

Fantastica Industries,a U.S.-based large conglomerate,competes in the hospitality,education,telecommunications,entertainment,airlines,and chemical industries.It currently operates in about 30 nations,and is planning to expand its portfolio by investing in rapidly developing countries.Which of the following strategies is Fantastica Industries pursuing?

• A) zone pricing
• B) niche marketing
• C) product-market diversification strategy
• D) process diversification strategy

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Definitions:

Job Analysis

The process of collecting information about jobs, including duties, responsibilities, skills, and work environment.

Job Performance

The extent to which an employee completes the duties and tasks associated with their job role effectively and efficiently.

Training and Development

The process of enhancing the skills, capabilities, and knowledge of employees for the effective performance of a job.

Socialization

The process by which individuals learn and adopt the values, norms, and behaviors required to function as members of a society or within a specific group, such as an organization.