Which of the Following Statements Is True Regarding First Movers

question 4

Multiple Choice

Which of the following statements is true regarding first movers?

• A) First movers can build brand loyalty so long as technology characteristics are inimitable.
• B) Low switching costs work in favor of first movers.
• C) First movers are often more successful than later entrants.
• D) First movers can preemptively capture scarce resources.

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Definitions:

Dispositional Attribution

A psychological concept suggesting that individuals attribute behavior to innate qualities of the person performing the action.

Central Route Persuasion

A method of persuasion that involves deeply processing the content of a message, leading to lasting attitude change.

Peripheral Route Persuasion

A method of persuasion that relies on cues outside of the message content itself, such as the attractiveness or credibility of the source.

Fundamental Attribution Error

The cognitive bias of overemphasizing personal characteristics and underestimating situational factors when explaining others' behaviors.