Innovators Represent the Largest Category of Adopters According to Research

question 41

True/False

Innovators represent the largest category of adopters according to research.

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Definitions:

Distributive strategies

Approaches used in negotiations that focus on dividing a fixed amount of resources, often leading to a win-lose outcome.

Tangible issues

Problems or matters that can be quantified or measured, often having a physical dimension or concrete implications.

Intangible issues

Issues that are not easily quantified or measured, often related to emotional, psychological, or cultural factors.

Bargaining mixes

The range of items that are up for negotiation between parties, including issues and interests.