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Who determines the basis on which a company can compete in the selected product-market arena?
Earned-Income Activities
Activities performed by non-profit organizations or businesses that generate revenue through the sale of goods and services rather than through donations.
Social Entrepreneurs
Individuals who establish enterprises with the goal of solving social problems or effecting social change, using business principles for public good.
Economic Value
The worth of a good or service determined by the benefit it provides weighed against its cost.
Social Value
The importance or benefit that something provides to society or a specific community group, often beyond economic value.
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