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What Are the Three Phases in the Evolution of CRM

question 14

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What are the three phases in the evolution of CRM?


Definitions:

Negative News Message

Communication designed to convey unfavorable information, decisions, or feedback in a manner that is sensitive to the recipient's feelings and possibly mitigates negative reactions.

Company Policy

Official guidelines and rules established by a business that dictate behavior and procedures within the organization.

Refusing Claims

The process of denying or rejecting requests or demands in business or communication contexts.

Direct Approach

A method of communication in which the main point is presented at the beginning, followed by supporting details.

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