MIS Can Add Value to Both Primary Activities and Support

question 78

Multiple Choice

MIS can add value to both primary activities and support activities in the value chain.Which of the following is not an example of a company adding value by using MIS in a primary activity?

• A) Scottrade Corp. creating an online system for employees to track paychecks, benefits, the wellness-rewards program, and other employee benefit items.
• B) A system for the sales and marketing departments to track specific sales targets and follow-up processes.
• C) An easy electronic survey to be sent to the customer right after a service is completed.
• D) Royal Crest Dairy placing their order and delivery system on an easily accessible Web portal so customers can track delivery status.

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Definitions:

Strategy

A plan of action designed to achieve a long-term or overall aim, often used in contexts ranging from business to personal goals.

Body Mass Index

Body Mass Index (BMI) is a numerical value derived from a person's weight and height, used as an indicator of whether they have a healthy body weight for their height.

Normal Weight

A weight classification based on body mass index (BMI) that is considered within the healthy range for a person's height.

Body Mass Index

A numerical measurement calculated from height and weight that is used to assess whether a person is underweight, normal weight, overweight, or obese.