A Service Blueprint Is Used to Analyze and Manage the Service

question 36

Multiple Choice

A service blueprint is used to analyze and manage the service process because it involves

• A) the identification of flows, bottlenecks, and customer interaction points.
• B) the design of the services advertising campaign.
• C) the identification of the consumer benefit concept.
• D) all of the above.

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Definitions:

Internal Process Improvement

The systematic approach to enhance and optimize an organization's internal procedures for better efficiency and effectiveness.

ROA (Return on Assets)

A financial ratio indicating how profitable a company is relative to its total assets, measuring efficiency in managing investments to generate earnings.

Net Income

The total earnings or profit of a company after all expenses and taxes have been deducted from total revenue.

Sales

The exchange of a product or service for money, typically seen as a unit of measurement for business performance.