An Important Lesson from the Product-Process Matrix Is

question 4

Multiple Choice

An important lesson from the product-process matrix is

• A) give importance to product choice decisions over process choice decisions.
• B) give importance to process choice decisions over product choice decisions.
• C) give importance to aligning product choice decisions and process choice decisions.
• D) most firms should operate off the diagonal to achieve competitive status.

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Definitions:

Systematic Desensitization

A technique used in behavior therapy to treat phobias and other behavior problems involving anxiety, by gradually exposing the patient to the anxiety-producing stimulus in a controlled environment.

Closed Places

Spaces or environments that are physically restricted, enclosed, or not open to the surrounding area or the public.

Guns

Firearms designed to discharge projectiles at high speed, commonly used for defense, hunting, and sports shooting, as well as, unfortunately, in violence.

Seldom Develop

Rarely or infrequently come into existence or begin to exhibit a particular desirable quality.