When a Channel Is Exclusive

question 89

Multiple Choice

When a channel is exclusive:

• A) the firm sells and distributes only high-end products.
• B) it is controlled by market leaders or by firms who have a niche market.
• C) the firm's products are focused only on the elite, upper class customers.
• D) it is often difficult for a new firm to get access to shelf space in supermarkets.

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Definitions:

Blacks

A term historically used to refer to individuals of Sub-Saharan African descent, now more commonly referred to as African Americans or Black people in the context of the United States.

Indians

Indigenous peoples of the Americas; often referred to in contexts related to the original inhabitants of the land prior to European colonization.

Independent Treasury

A system used by the United States in the 19th century whereby the government managed its own funds independently of the national banking and financial systems.

Federal Government

The national government of a federal country, which holds the authority to govern shared matters while coexisting with the governments of the individual states.