________ Strategy Is Most Appropriate When There Are Substantial Differences

question 20

Multiple Choice

________ strategy is most appropriate when there are substantial differences across nations with regard to consumer tastes and preferences, and where cost pressures are not too intense.

• A) Localization
• B) Transnational
• C) Global standardization
• D) International

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Definitions:

Depressed Mood

A persistent feeling of sadness, hopelessness, or a lack of interest or pleasure in activities, characteristic of depression.

Major Depressive Disorder

A mood disorder featuring major depressive episodes (episodes of depressed mood or loss of pleasure in life that lasts at least 2 weeks).

Pleasure

A broad class of mental states that humans and other animals experience as positive, enjoyable, or worth seeking.

2 Weeks

A time period equivalent to fourteen days.