Examlex
General rules used as the basis for decision making are referred to as:
Persuasive Request
A communication technique aimed at convincing someone to grant a request or agree to a proposal through reasoned argument.
AIDA Plan
An acronym for Attention, Interest, Desire, Action; a marketing strategy to guide advertisements or sales pitches to engage customers and drive conversions.
Hasty Generalizations
A logical fallacy where a broad conclusion is drawn from a small or unrepresentative sample of data.
Evidence
Facts or information indicating whether a belief or proposition is true or valid.
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