Examlex
Which two methods of project analysis were the most widely used by CEO's as of 1999?
Return on Investment
A financial metric used to evaluate the efficiency or profitability of an investment, calculated by dividing the benefit (return) of an investment by the cost of the investment.
Invested Assets
Assets or capital that have been allocated or deployed with the expectation of earning a return or profit.
Operating Expenses
Expenses incurred in the regular operation of a business, such as rent, salaries, utilities, and office supplies, but excluding cost of goods sold.
Profit Margin
A financial metric indicating the percentage of revenue that exceeds the costs of goods sold, essentially measuring how much out of every dollar of sales a company actually keeps in earnings.
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