To Create a Successful Advertising Campaign on Facebook,a Good Strategy

question 102

Multiple Choice

To create a successful advertising campaign on Facebook,a good strategy a brand manager can use is to

• A)create ads that will appear in a specified, strategic position on every page when users log into their profiles.
• B)create and send an e-mail message to every registered Facebook user.
• C)create video ads with a funny, engaging, character spokesperson for the brand that will capture users' attention and "go viral."
• D)create ads that incorporate controversial topics like religion and politics to get Facebook users to "like" their Page.

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Definitions:

Ruling Married Pair

A couple in positions of authority who are married to each other and jointly rule a political entity or region.

Paramount Chiefs

The highest-ranking leaders in hierarchical systems of tribal leadership, often possessing both political and spiritual authority over their communities.

Local Issues

Problems or challenges that affect a specific geographic area or community, often requiring targeted solutions unique to that locale.

Ordinary People

Individuals in society who do not hold any special title, fame, or public recognition, embodying the everyday or common person.