Which of the Following Statements Does NOT Describe a Role

question 51

Multiple Choice

Which of the following statements does NOT describe a role personal selling plays in an organization's marketing effort?

• A)Salespeople monitor investments in R&D and production facilities.
• B)Salespeople match company interests with customer needs to satisfy both parties.
• C)Salespeople play a dominant role in implementing an organization's push marketing strategy.
• D)Salespeople are the critical link between organizations and their customers.

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Definitions:

Agreement Effective

The point in time when an agreement becomes legally binding and enforceable.

Negotiated

The process of discussing and arriving at a mutual agreement between parties, each with their own interests and objectives.

Elect to Sue

The act of choosing or deciding to initiate a legal proceeding against an individual or entity.

Identity Discovered

The act of revealing or determining the true character or personality of an individual or entity.