A Sales Promotion Designed to Encourage and Reward Repeat Purchases

question 145

Multiple Choice

A sales promotion designed to encourage and reward repeat purchases by acknowledging each purchase made by a consumer and offering a premium as purchases accumulate is known as a:

• A)Merchandise lining
• B)Product enhancement
• C)Loyalty program
• D)Retail positioning

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Definitions:

Self-Awareness

The awareness of one's own personality, emotions, motivations, and wants.

Self-Control

The ability to regulate one's emotions, thoughts, and behavior in the face of temptations and impulses.

Coaching

A development process where an experienced person, known as a coach, supports a learner or client in achieving specific personal or professional goals.

Mentoring

Mentoring involves guidance from a more experienced person to a less experienced person through advice, teaching, and support to promote personal and professional growth.