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The manager of a small gasoline station observes that while gasoline sales have been steady,the service side of the business has fallen off,and mechanics are often idle.He decides to offer a promotion - an oil change for $10 with a coupon mailed to 800 households in a 2-mile radius from his station.The $10 will just cover the costs of the oil change,and the cost of printing and mailing is $1,000.He hopes the promotion will increase regular maintenance service calls,which averages to $40.(Materials and labour per job cost $30.) If two hundred customers used the coupon,what will be the total cost of the promotion? (Disregard any opportunity costs.)
Behavior Therapy
A form of psychotherapy that aims to change undesirable behaviors through conditioning techniques.
Unconditional Positive Regard
A concept in client-centered therapy proposing unhindered acceptance and support of a person regardless of what they say or do.
Faulty Patterns
Dysfunctional or unproductive behaviors or thoughts that are repeated over time, often leading to negative outcomes.
Insight
Insight is the understanding of a specific cause and effect within a specific context, often leading to a solution to a problem or an understanding of a psychological issue.
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