A New Startup Wants to Gain as Many Users as Possible

question 27

Multiple Choice

A new startup wants to gain as many users as possible to eventually pay for their service,once they understand the product's value to them.Their first pricing strategy should be one of ___________ pricing and then switch to __________ to further amass market share.

• A)freemium/penetration
• B)freemium/skimming
• C)penetration/freemium
• D)penetration/skimming

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Definitions:

Leaning Tower

Referring usually to the Leaning Tower of Pisa, a famous architectural landmark in Italy known for its unintended tilt.

Stonehenge

A prehistoric monument in Wiltshire, England, consisting of a ring of standing stones, believed to have been constructed from 3000 BC to 2000 BC.

Thumbs Up

A gesture or an expression used to indicate approval or success.

Bangladesh

A country located in South Asia, on the delta of the Ganges and Brahmaputra rivers, known for its rich culture and history as well as environmental challenges like cyclones and floods.