Examlex
According to the service continuum,which of the following organizations has the highest level of intangibility?
Profitable
A state where a business or investment generates more revenue than the expenses incurred, leading to a financial gain.
Retailers
Businesses that sell goods directly to consumers, acting as the final link in the supply chain.
Customer Awareness
The degree to which potential customers recognize or are familiar with a product, brand or company.
Promotional Activities
Marketing efforts designed to inform, persuade, or remind consumers about a company’s products or services.
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