All of the Following Are Factors That Trigger Product Repositioning

question 30

Multiple Choice

All of the following are factors that trigger product repositioning as a marketing action EXCEPT:

• A)changing the value offered to consumers relative to competitive products by adding or deleting features.
• B)catching a rising trend due to changes in consumer preferences relative to competitive products.
• C)reaching a new market due to sluggish sales in the currently targeted market.
• D)copying competitors' sales promotion strategies to increase the trial and repeat purchase behaviour of consumers relative to the firm's product.

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Definitions:

Leptin

A hormone produced by fat cells in the body that helps to regulate body weight by inhibiting hunger and thereby reducing food intake.

Homeostasis

The body's automatic tendency to maintain a stable internal environment.

Need

A psychological or physiological requirement for the well-being of an organism.

Body Fluids

Encompasses liquids within the human body that perform vital functions, including blood, lymph, and cerebrospinal fluid among others.