Assume a New Electric Automobile Is Developed That Performs Much

question 9

Multiple Choice

Assume a new electric automobile is developed that performs much like gasoline except that it doubles a car's miles-per-gallon.However,electricity costs two and one-half times as much as gasoline.Why do you think such a new product might fail?

• A)poor product quality
• B)insignificant point of difference
• C)too little market attractiveness
• D)poor execution of the marketing mix

---

Definitions:

Bowman's Capsule

A cup-like structure in the kidney that encloses the glomerulus and is the beginning of the tubular component of the nephron.

Collecting Duct

A tube in the kidney that receives filtrate from several nephrons and conducts it to the renal pelvis.

Directly Reabsorb

A process in which substances are taken back into the blood from the filtrate in the kidney tubules without undergoing any transformation.

Nephron

The functional, microscopic unit of the vertebrate kidney.