Henry Ford Developed His Model T,a Car He Felt Would

question 29

Multiple Choice

Henry Ford developed his Model T,a car he felt would satisfy the needs of everyone.Ford said,"They can have it in any colour,as long as it's black." His strategy was simple: focus in the economies of scale created by mass production.Ford's strategy was also known as a:

• A)segmented strategy.
• B)mass marketing strategy.
• C)niche marketing strategy.
• D)focused marketing strategy.

---

Definitions:

Presentment

The process of formally presenting a document, such as a check or bill of exchange, for acceptance or payment.

Negotiable

Capable of being transferred or sold with ease, often referring to financial instruments that can be transferred from one party to another.

Payment Time

The specific period within which a payment is due or expected to be made.

Nonexistent Organization

An entity that is claimed or thought to exist but in reality does not.