A Local Coffee Shop Places Significant Value in Using Consumer

question 132

Multiple Choice

A local coffee shop places significant value in using consumer demographic variables in segmenting their local market. Using the latest Canada Census covering topics of: education, age, and income will be important to use in which marketing step?

• A)One.
• B)Two.
• C)Three.
• D)Four.

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Definitions:

Job Content

The duties, responsibilities, and work activities associated with a specific job position.

Planning Duties

The responsibilities involved in defining goals, developing strategies, and outlining tasks and schedules to accomplish the goals.

Capability

The ability or qualities necessary to do something or achieve a particular result.

Telecommunication Linkages

Connections established through electronic systems or networks that facilitate the transfer of data and information over distances.