Some Experts Have Combined Geographic,demographic,and Behavioural Segmentation Variables Used in Segmenting

question 50

Multiple Choice

Some experts have combined geographic,demographic,and behavioural segmentation variables used in segmenting organizational (business) markets to produce a segmentation concept known as:

• A)GDBics
• B)orgagraphics
• C)firmographics
• D)busnigraphics

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Definitions:

Natufian Culture

A Mesolithic culture from the lands that are now Israel, Palestine, Lebanon, and western Syria, between about 10,200 and 12,500 years ago.

Sickles

Curved, hand-held agricultural tools used for harvesting grain crops or cutting grass for hay.

Potatoes

A tuberous crop from the perennial nightshade Solanum tuberosum, widely cultivated for its edible starchy tubers.

Food Foragers

Food foragers are individuals or groups who sustain themselves by collecting wild plants, hunting animals, and gathering other food resources available in their environment.