The Objective Attributes of the Supplier's Goods and Services and the Capabilities

question 62

Multiple Choice

The objective attributes of the supplier's goods and services and the capabilities of the supplier itself are collectively called:

• A)supplier evaluative dimensions.
• B)derived demand factors.
• C)evaluative criteria.
• D)organizational buying criteria.

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Definitions:

Signals

Means of communication or interaction between cells, organisms, or molecules that trigger responses.

Cyclic AMP

A secondary messenger important in many biological processes, formed from ATP by the action of adenylyl cyclase.

Second Messenger

A substance (e.g., cyclic AMP or calcium ions) that relays a message from a signaling molecule (the first messenger) bound to a cell-surface receptor; leads to some change in the cell.

Protein Kinase A

An enzyme that transfers phosphate groups from ATP to specific proteins, playing a key role in the regulation of cellular processes.