When Marty Attended His First New Product Development Class,he Realized

question 2

Multiple Choice

When Marty attended his first new product development class,he realized that he ought to have an AutoCAD type software program to enable him to do proper designs or else he would be unable to do his assignments.In which stage of the consumer purchase decision process was Marty when he made this realization?

• A)information search
• B)problem recognition
• C)purchase behaviour
• D)alternative evaluation

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Definitions:

Personal Use

Utilization of a company or business asset for individual, non-business related activities or benefits.

Drawings

Withdrawals of cash or other assets from a privately-owned business by the owner(s) for personal use.

Liabilities

Financial obligations or debts that a company owes to others, which must be settled over time through the transfer of economic benefits.

Debts And Obligations

Financial commitments or responsibilities, such as loans and promissory notes, that an entity is required to pay to others.