Which of the Following Statements Regarding Environmental Scanning Is Most

question 43

Multiple Choice

Which of the following statements regarding environmental scanning is most accurate?

• A)Environmental scanning changes the marketing environment.
• B)Environmental scanning identifies and interprets potential trends.
• C)Environmental scanning should be done at least every five years.
• D)Environmental scanning focuses primarily on geographical factors.

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Definitions:

Cheap

An adjective describing products or services that are low in price, often implying lower quality or less prestige.

Differential Level Activity

Refers to changes in operating activities that result in differences in costs or revenues under different scenarios or volumes.

Activity-Based Costing

A cost accounting method that assigns overhead and indirect costs to specific activities and objects, improving the accuracy of product and service costing.

Batch Level Activity

Activities and costs associated with processing a batch of units, which occur each time a batch is handled or processed, regardless of the number of units in the batch.