Examlex
Distribution intensity refers to the number of intermediaries that carry a product in a market.
Cognitive Dissonance
The psychological discomfort experienced when holding two or more conflicting cognitions (thoughts, beliefs, or attitudes).
Exercise Behavior
The patterns and habits of physical activity performed by an individual to maintain or improve health.
External Incentive
A motivator or reward from the outside environment that encourages specific behaviors or actions.
Reducing Dissonance
Involves minimizing or eliminating cognitive dissonance, which is the discomfort experienced when holding two or more conflicting cognitions (thoughts, beliefs, or attitudes).
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