Examlex
Dual channel marketing often results from:
Significant Influence Investments
Investments in which the investor has the power to participate in the financial and operating policy decisions of the investee but does not control or jointly control them.
Joint Control
A situation in an agreement where two or more parties have control over a business activity, requiring unanimous consent for decision-making.
Significant Influence
The power to participate in the financial and operating policy decisions of an investee, but not control them.
Strategic Operating
Involves making decisions and implementing practices that contribute to the long-term success and operational efficiency of a company.
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