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Discuss the Five Competitive Forces That Apply to International Marketing

question 29

Essay

Discuss the five competitive forces that apply to international marketing.Using an example of your choice describe how each of these forces affect international marketing efforts in the focal industry.


Definitions:

Cognitive Biases

Systematic patterns of deviation from norm or rationality in judgment, wherein inferences about other people and situations may be drawn in an illogical fashion.

Stress-Inoculation Therapy

A form of cognitive-behavior therapy that focuses on developing skills that allow the individual to cope with stress.

Exposure Therapy

A psychological treatment that helps individuals confront their fears by gradual and repeated exposure to the feared object or situation.

PTSD

Post-Traumatic Stress Disorder is a psychological condition caused by exposure to or being a witness to a distressing event, marked by recurrent flashbacks, nightmares, and intense anxiety.

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