Examlex
Discuss each of the factors that create international marketing complexity.Give examples of how these factors influence international marketing programs.
Safety
The condition of being protected from or unlikely to cause danger, risk, or injury.
Physiological
relating to the normal functioning of living organisms and their parts, as well as the physical and chemical processes involved.
Safety Needs
The second level of Maslow's hierarchy, encompassing security, stability, and freedom from fear.
Actualizing Tendency
An innate drive in living organisms to develop all their capacities in ways which serve to maintain or enhance themselves.
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